
Meet Alejandro Stojanovic
CEO AbracadaBrand - Xplora Florida

With over 10 years of hands-on experience in the audiovisual industry, I specialize in transforming ambitious concepts into high-impact visual stories. Throughout my career, I have directed and produced commercial campaigns, live streaming broadcasts, podcasts, and large-scale multimedia projects across industries like tourism, hospitality, real estate, and corporate entertainment.
My approach combines cinematic storytelling with technical precision. Whether operating high-end camera systems, managing multi-camera live broadcasts using Blackmagic and RØDECaster workflows, or directing post-production in Final Cut Pro, my goal is always the same: to deliver quality content that elevates brands and inspires audiences.
Based in Orlando, Florida, I lead multidisciplinary creative teams from initial concept development to final delivery, ensuring every frame matches the highest industry standards.
Let’s build unforgettable visual experiences together.
Core Expertise & Services
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Cinematic Video Production: End-to-end production for commercial campaigns, social media, and digital branding.
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Live Streaming & Broadcast: Advanced multi-camera live workflows (Blackmagic, StreamYard, RØDECaster).
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Drone & Aerial Videography: Certified aerial perspectives capturing real estate, tourism, and live events.
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Podcast & Webinar Production: Studio-quality audio and video execution for digital shows.
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Professional Video editing / Post production long and short format 16:9 - 9:16 (youtube,instagram,tiktok,facebook)
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Professional Photography Coverage with Drone or DSLR cameras
Alejandro Stojanovic Photography Portfolio

Some of my video reels
RESPIRA VOL 111 BOLIVIAN FESTIVAL
I had the privilege of documenting and producing the audiovisual coverage for Respira Bolivia Volume 3, an event organized by internationally recognized Bolivian actress Carla Ortiz.
Respira Bolivia brings together some of the country’s most outstanding creative talent, featuring prominent figures from music, fashion, television, and entertainment.
I was responsible for the audiovisual production and visual documentation of the event, capturing its most important moments, performances, personalities, and atmosphere through professional video production and storytelling.
A celebration of Bolivian talent, creativity, and culture captured through my lens.
Manzana 40 – Grand Opening (DRONE VIDEO)
I had the opportunity to lead the audiovisual production and event coverage for the grand opening of Manzana 40, one of the most significant developments of its kind in my country.
I was responsible for capturing the entire opening event through professional video production and aerial drone cinematography, showcasing both the scale of the building and the atmosphere of this important occasion.
From filming and drone operation to post-production and final video editing, I managed the complete audiovisual process, transforming the event into a polished visual story.
Bolivia Internacional – Tourism & Audiovisual Project
I was the creator and audiovisual producer of Bolivia Internacional, a project developed to showcase Bolivia’s extraordinary destinations, culture, and tourism potential through high-quality visual storytelling.
For this project, I assembled and led a diverse creative team of Bolivian influencers, artists, and personalities, bringing together different audiences and perspectives to create an extensive tourism-focused production.
One of our most ambitious projects took place at the Uyuni Salt Flats (Salar de Uyuni), one of Bolivia’s most iconic destinations and one of the world’s most extraordinary natural landscapes. The production was designed not only to promote the destination itself, but also to showcase our clients’ unique salt hotels located in the Uyuni region.
I was responsible for the project’s creative direction and complete audiovisual production, from concept development and team coordination to filming, content production, editing, and final post-production.
Bolivia Internacional was created with one mission: to transform powerful visual storytelling into a platform for promoting Bolivia to the world.
Xplora Florida – Tourism & Digital Content Brand
Together with my wife, I co-created Xplora Florida, a tourism and digital media brand dedicated to showcasing the incredible diversity of experiences Florida has to offer.
Our mission goes beyond the world-famous theme parks. While we create engaging content about Florida’s major attractions, we also focus on discovering and sharing hidden gems, unique destinations, hotels, beaches, experiences, and lesser-known places that make Florida such an extraordinary destination.
We are responsible for the brand’s complete audiovisual production, from concept development and filming to photography, editing, post-production, and content creation for social media.
Xplora Florida has also evolved into a multi-platform media project, expanding beyond video content into original podcasts and a dedicated tourism blog, allowing us to tell Florida’s stories through different formats and reach broader audiences.
Our goal is simple: explore Florida, capture its stories, and inspire others to experience it for themselves.
LANDSUA – Wine Brand & Audiovisual Production
I had the opportunity to lead the audiovisual production and social media content creation for Lanzhuá, a Bolivian wine brand surrounded by the breathtaking landscapes and vineyards of Samaipata, Bolivia.
Our production focused on capturing not only the wines, but also the lifestyle, natural beauty, vineyards, and unique atmosphere behind the brand. The spectacular scenery of Samaipata provided the perfect setting to create elegant and visually compelling content that reflected Lanzhuá’s identity.
We were responsible for the brand’s audiovisual production and social media presence, developing multiple photo and video productions designed to strengthen its visual identity, showcase its products, and connect the brand with its audience through engaging storytelling.
More than showcasing a bottle of wine, our goal was to capture the place, the experience, and the story behind the brand.
Daddy Yankee Concert – Event Coverage & Content Creation
As part of my work in audiovisual production and event coverage, I create content for concerts, launches, grand openings, and live experiences, with a strong focus on capturing the energy and emotion of each event.
For this project, I produced a video documenting the Daddy Yankee concert experience, creating a dynamic piece designed to make the audience feel as if they were part of the event.
The video caught the attention of Daddy Yankee’s team, who personally reached out to congratulate me on the content and requested permission to use a portion of the video on their own social media channels.
And here’s another interesting detail: the entire video was shot on a smartphone.
For me, this project demonstrates something fundamental about audiovisual production: great content isn’t defined by the camera you use it’s defined by the story you know how to capture.
Real Estate Listing – Audiovisual Production
I also specialize in professional audiovisual production for real estate listings throughout Florida, creating high-quality visual content designed to showcase each property at its best and capture the attention of potential buyers.
My productions combine professional camera cinematography, stabilized footage, aerial drone video, and high-resolution photography to highlight the property’s architecture, interiors, outdoor spaces, surroundings, and unique selling features.
Each project includes professional editing, color grading, and post-production, with final content delivered in both vertical and horizontal formats according to the client’s needs optimized for social media, websites, digital advertising, and real estate platforms.
Every property has a story. My job is to make people want to experience it before they even walk through the door.
Some of our clients
















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